Privacy policy

I.- Who is responsible for the processing of your data?

This privacy policy (hereinafter, the «Privacy Policy«) applies to all personal data that the user provides to MAHOU, SA, CERVECERA INDEPENDIENTE, SA, both with address at Calle Titán 15, 28045, Madrid, and AGUAS DE SOLÁN DE CABRAS, SA, with registered office at Paraje de Solán de Cabras s / n, 16893 Beteta (Cuenca) (jointly, hereinafter “Mahou“) through online forms or when making a purchase on their website (hereinafter, the “Website”).

For the purposes of this Privacy Policy, “User” should be understood as any natural person interested in the products and services that Mahou offers through its Website.

Mahou, as the person responsible for the treatment, will request, prior to the provision of their personal data, the express consent of the User to this Privacy Policy, when it is necessary and to any other aspect that requires the prior authorization of the same.

The User may contact us through the email consultasprivacidad@mahou-sanmiguel.com if they have any questions or needs regarding data protection.

I.- For what purpose do we process your personal data?

The User is hereby informed that Mahou will process the personal data that the User provides through the contact and account registration forms on the Website, for the purposes indicated below, to the extent that there is a legal basis for each treatment as explained below:

1. Guarantee the User access and use of the Website.
2. Manage the User’s relationship with Mahou, including the management of purchases that the User makes in the Mahou store as well as the User’s participation in contests, promotions and websites, computer applications and / or spaces on Mahou’s social networks ( hereinafter, the “Contents”) (including but not limited to verifying that the User meets the necessary requirements to be able to receive the promotion or contest prize and deliver it).
3. Carry out statistics and market studies, including analysis of User behavior in the context of their browsing and the creation of User profiles by integrating and jointly processing the information obtained through cookies or similar technologies of any Contents with the information already existing about the user in the Mahou databases or obtained from any social networks, including but not limited to Facebook, Instagram, YouTube, Twitter, LinkedIn, or other Contents, all for the purpose of knowing improve the user, carry out market research and offer more personalized content and promotional activities.
4. Inform the User by any means, including sending commercial communications to the email address provided by the User, where appropriate, of Mahou products and services similar to those purchased by the User.
5. Carry out promotional activities about other products, activities and services of both Mahou and third parties, including the sending of electronic commercial communications or not, to the email address that the User provides or that Mahou has obtained through the User navigation information, in case he gives his consent.

III.- What is the legitimacy for the processing of your personal data?

The legal basis for the treatment of the data for the purposes (a) and (b) is the execution of the contract for the provision of services and / or the sale of the corresponding products.

The legal basis for the treatment of the data for the purposes (c), (d) and (e) is the consent that is requested from the User, without in any case the withdrawal of the same condition the execution of the contract for the provision of services .

In the event that the User has an interest in accessing particular services conditioned upon prior registration, including but not limited to participating in contests, “cheers”, promotions, forums, surveys, making purchases or contracting services, and other Mahou activities, or participate in the services offered by Mahou, as well as send videos, images and other types of materials, receive information on promotions or contact Mahou, the User must fill in the personal data request forms or other means for membership by the user to the particular services that in each case are offered through the Contents. Without prejudice to what is contemplated in this Privacy Policy, in all these cases the privacy policy in each case established and communicated to the User by Mahou, at the time of filling in the registration forms, surveys, regulatory bases of the contest or promotion and / or any other conditions of the particular services. The provisions of this policy will be applied in those cases in a complementary manner (in everything that is not contradicted, in which case the provisions in the particular case of said promotions / services / contests will always apply).

Mahou, at the time of providing your personal data, will collect and process the essentials for registration, access to the User’s personal space and contact with the Mahou Customer Service team. In the event that the User decides to purchase one of Mahou’s products or services, or participate in its promotions and / or contests, Mahou will collect and process the necessary data (including name, surname, address, email address, etc.) to manage the purchase process and to provide any other services.The User knows and accepts that failure to fill in certain personal data may prevent Mahou from providing all those services linked to such data.In no case will Mahou assign, will exploit this data or use it for a use other than that expressly indicated here. During the registration process and the completion of the contact form, the User will be informed of the non-mandatory nature of the collection of some of the data for the provision of Mahou services.

The User may voluntarily provide additional information in certain sections of the Mahou website. The decision to supply said information is exclusively the User’s own. However, Mahou recommends that the User not provide more information than is necessary in accordance with the purposes for which they use the services.

In addition, Mahou may process geolocation data for the correct provision of the services offered through the web, among which are (i) the location of stores, (ii) the calculation of shipping costs, and (iii ) service customization. In this case, a notification will be sent to the User allowing him or her to accept said functionality or not.

IV.- How long do we keep your personal data?

Mahou will keep the Users’ data during the contractual relationship with the user and, in any case, for a maximum period of seven years from the last time the User has interacted with Mahou, without prejudice to the conservation that is necessary for the formulation, exercise or defense of potential claims and / or whenever permitted by applicable legislation.Once the aforementioned period has expired, the Company undertakes to cease the processing of all your data, as well as to block them duly in the corresponding bases Company data.

V.- Who has access to your personal data?

An optimal provision of the service that Mahou offers through its website may require that other third-party Mahou service providers access the User’s personal data as data controllers. By accepting this Privacy Policy, the User understands that some of the aforementioned service providers are located in countries outside the European Economic Area or that they do not offer a level of security equivalent to Spanish. In particular, the User understands that Mahou has concluded a contract with Salesforce.com, Inc, as data controller, with address at TheLandmark at OneMarket Street, San Francisco, CA 94105, (United States) for the provision of the service consisting of the management of Mahou’s relationships with its users and clients, as well as the provision of a platform for advertising and marketing purposes. Salesforce.com Inc offers the appropriate guarantees established in the applicable regulations insofar as it is an entity adhered to the “Privacy Shield” carrying out the processing of personal data in accordance with the principles established therein.

In addition to the above, the User understands that Mahou may make assignments or communications of personal data to meet its obligations with Public Administrations in the cases that are required in accordance with the legislation in force at all times and, where appropriate, also to others. bodies such as the State Security Forces and Bodies and the Judicial bodies.

VI.- What are the rights of the users?

Mahou informs the User about the possibility that it assists him to freely exercise the rights of access, rectification, opposition, deletion, portability and limitation of treatment, as well as to reject the automated treatment of personal data by means of a written and signed request addressed to the following Address: Legal Department, c / Titán 15, 28045, Madrid or through the Customer Service form. For this purpose, the User must send said written communication indicating the request or right exercised, name and surname, address for the purposes of notifications, together with a copy of their ID or valid document that proves their identity (photocopy of passport). In the case of representation, it must be proved by means of a valid document. Likewise, the User can also exercise his rights by sending a photocopy of his D.N.I. (or passport) on both sides through the “Contact us” form, if it exists.te.

The User has the right to oppose the processing of their data for promotional purposes for the receipt of commercial communications with the simple notification of their will to Mahou. For this, the User may direct his request through the procedure described in the previous paragraph. Likewise, the User may cancel the receipt of commercial communications in the manner provided for in each commercial communication (for example, through the link included in each of them).

In addition to the above rights, the User will have the right to withdraw the consent granted at any time through the procedure described above, without said withdrawal of consent affecting the legality of the treatment prior to its withdrawal. Mahou may continue to process the User’s data to the extent permitted by applicable law.

Mahou reminds the User that they have the right to file a claim with the Spanish Data Protection Agency.

VII.- From what age can the User access our products and services?

El Sitio Web no se dirige a menores de 18 años con la única excepción del caso de la web de Aguas Solán de Cabras, S.A..En este sentido, queda prohibida la entrada y registro en los Contenidos a los menores de 18 años. Al aceptar la presente Política de Privacidad el Usuario declara y garantiza que es mayor de 18 años.Si el Usuario es menor de edad, no debe facilitar ningún dato.No podemos ni queremos recopilar datos de carácter personal de ninguna persona menor de edad, ni hacer promoción alguna, incluyendo promocionar cualquier tipo de bebida alcohólica a personas que no tengan la edad legal para comprarla. Si Mahou tiene constancia de que un menor de edad ha proporcionado datos de carácter personal, habiendo falseado los requerimientos previos (fecha de nacimiento al acceder) procederemos a cancelar esos datos personales de nuestros ficheros. Los padres o tutores podrán en cualquier caso dirigirse a Mahou para bloquear la cuenta de acceso de los menores a su cargo que se hubieran registrado falseando su identidad.

VIII.- Calidad de los datos

The Website is not directed to persons under 18 years of age, with the sole exception of the case of the Aguas Solán de Cabras, S.A. website. In this sense, entry and registration in the Contents is prohibited for persons under 18 years of age. By accepting this Privacy Policy, the User declares and guarantees that they are over 18 years of age. If the User is a minor, they should not provide any data. We cannot and do not want to collect personal data from any underage person, or do any promotion, including promoting any type of alcoholic beverage to people who are not of legal age to buy it. If Mahou is aware that a minor has provided personal data, having falsified the previous requirements (date of birth when accessing), we will proceed to cancel that personal data from our files. Parents or guardians may in any case contact Mahou to block the access account of minors under their care who have registered by falsifying their identity

In the event that the User provides any personal data of third parties, he undertakes to inform these persons in advance of the intention to communicate their data to Mahou and to obtain their prior, express and written consent for said data processing and any purposes. for which they were to be processed, the User being responsible otherwise.

The User is the only source of information about their personal data, for which Mahou requests that, in order to keep their data updated and up-to-date at all times in accordance with the principles of Regulation (EU) 2016/679 of the European Parliament and of the Council, of April 27, 2016, regarding the protection of natural persons with regard to the processing of personal data and the free circulation of these data and by which Directive 95/46 / CE is repealed (RGPD), communicate any variation of the same to the address c / Titán 15, 28045, Madrid or by selecting the corresponding option in the “Contact us” section of the Contents, if it exists. The User is reminded that in order to update their data it is necessary to prove their identity by providing a photocopy of their ID. or equivalent document.

IX.- Use of cookies

Our website uses cookies to distinguish you from other users of our website, which helps us to provide you with a good experience when you browse our website and also allows us to improve it. You can obtain more information about the use of cookies on this website in the Cookies Policy.

X.- Links

The Website may include hyperlinks to other sites that are not operated or controlled by Mahou. Therefore, Mahou does not guarantee, nor is it responsible for the legality, reliability, usefulness, veracity and timeliness of the contents of such websites or the data processing they carry out. Please, before providing your personal information to these non-Mahou websites, bear in mind that their compliance with data protection may differ from ours.

XI.- Modification of the Privacy Policy

Mahou may modify its Privacy Policy in accordance with the applicable legislation at any time. In any case, we will inform you of any modification of the Privacy Policy that has a relevant impact on your privacy, and the protection of your data, law, in case the applicable regulations so require, we will give you the possibility to grant again Your consent.